Hair guide
Said plainly.
How we describe every unit: texture, length, density and lace. Anything you cannot see or measure, we do not claim. Origin shown in this demo store is an example.
Texture
Six textures, photographed
The texture name on a product matches one of these.
- Bone straightFlat and glassy. Silk-pressed look.
- Body waveSoft S waves. Easy to keep.
- Deep waveTight waves. Scrunch with water.
- Water waveLoose ripples. Wet look.
- Kinky straightStraight with a blow-out grain.
- Kinky curlyCoils close to 4A and 4B.
Density
How full is full
Density is how much hair is on the cap.
| Density | Looks | Good for |
|---|---|---|
| 150 per cent | Light and natural | Everyday and short styles |
| 180 per cent | Full | Most of our wigs |
| 200 per cent | Very full | Long straight units |
| 250 per cent | Extra full | Statement styles |
Our descriptions, as used in this demo store.
Lace
Closures and frontals
The lace size is the part you can style.
| Lace | Size | Parting |
|---|---|---|
| Closure | 4 x 4 inches | Middle or slight side |
| Closure | 5 x 5 inches | Middle or side |
| Frontal | 13 x 4 inches | Ear to ear, side part |
| Frontal | 13 x 6 inches | Ear to ear, deep part |
| 360 frontal | All round | High ponytails |
Our rule
If it cannot be seen, measured or shown in a photograph, it does not go on the label.