Drops
New colours, every six weeks
Each drop is small. When a colour sells out, it does not come back until the next season.
Past drops
How the tribe grew
Drop 1
The first hoodie
One hoodie, one colour, 60 pieces.
Drop 5
Sneakers
Our first high tops, with straps.
Drop 9
Baby
Rompers and sets from newborn.
Drop 12
Four colourways
Grape, bubblegum, mint and lemon.
Example dates for this demo store.
Drop reminders
One message the day before each drop.